Kabbage Appoints Laura Goldberg as Chief Revenue Officer

Atlanta’s Kabbage has announced the appointment of Laura Goldberg as its
chief revenue officer (CRO) overseeing marketing, sales and business development. With
nearly 20 years of experience successfully driving strategy and performance for national brands,
Goldberg will lead the acceleration of the company’s revenue growth as it supports the millions
of U.S. small businesses in need of fast and flexible funding.

Beginning her career in financial services at Credit Suisse, Goldberg has served in a number of
executive positions with disruptive digital brands. Most recently as the chief marketing officer at
LegalZoom, she led its marketing team to make legal services more accessible to small
businesses and families. In addition, she ran product for ScoreBig, an ecommerce site for live
event ticketing; oversaw all digital properties and revenue growth for the NFL Online; and built
one of the first digital-music subscription services at pressplay, a Universal Music Group-Sony
Music joint venture, which led to her role as chief operating officer at Napster, where she
launched its first subscription music platform and expanded the business internationally.

“Laura is an exceptional person and proven executive with the ability to propel new and
established brands into their next phase of disruption,” said Kabbage CEO Rob Frohwein.
“From her tenure at LegalZoom serving small businesses, to her understanding of financial
services and driving impactful digital strategies, Laura brings invaluable experience to Kabbage
as we endeavor to deliver small businesses the financial services needed to build thriving

The appointment of Goldberg to CRO comes on the heels of a record year at Kabbage. In 2018,
the company extended small businesses access to more than $2 billion, reached its first $500
million quarter, and hit a milestone of funding more than $10 million per day to U.S. small

“I was struck by the market position of Kabbage,” said Goldberg. “It’s rare to find a company
with such a high-growth market opportunity, clear vision, strong partnerships, disruptive
technology and affinity across the largest customer base in its industry. It’s an honor to join the
team during this important chapter for Kabbage and to be entrusted with such a material role in
its success.”



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