Equifax has announced Julia Houston as Chief Strategy and Marketing Officer, expanding her current scope to include leadership of global Marketing where she will be responsible for ensuring strong alignment with the company's strategy, working closely with the business units and global regions. This expansion of Houston's role unlocks synergies and efficiencies that support the company's strategy to bring new products, innovation and capabilities to customers, partners and consumers around the world.
"We are entering an exciting and crucial chapter in our 121-year history, as we leverage our $1.5B cloud technology investment to accelerate our innovation, new products and growth," said Mark W. Begor, Chief Executive Officer of Equifax. "Julia is the perfect leader to drive marketing for Equifax. She is highly strategic, and will provide valuable synergies as we align Marketing, Strategy, Communications, Risk & Compliance, and Privacy into one team. With Julia's leadership, her expanded team will create end-to-end growth solutions for our customers and support the right go-to-market experience in our Business Units."